Amazon Basics
Amazon Basic Course at ITH
The Amazon Basic Course at ITH (International Technology House) equips students with the skills to succeed in Amazon’s e-commerce marketplace. Covering everything from account setup and inventory management to optimizing listings and driving sales, this course is ideal for aspiring sellers or professionals looking to grow their e-commerce knowledge.
Importance of Learning Amazon Basics
As the world’s largest e-commerce platform, Amazon offers businesses a global audience. Mastering its tools and strategies helps sellers optimize listings, boost sales, and stand out in the crowded market.
Course Objectives
- Understand Amazon’s marketplace and selling plans.
- Set up and manage a seller account.
- Optimize product listings with keywords and images.
- Manage inventory and pricing strategies.
- Utilize Amazon PPC for advertising.
- Handle customer service and feedback.
Tools and Features Covered
- Amazon Seller Central for business management
- Fulfillment by Amazon (FBA)
- Amazon PPC for advertising
- Helium 10/Jungle Scout for research and optimization
- Analytics tools for performance tracking
Job Opportunities
Graduates can pursue roles as:
- Amazon Seller, E-Commerce Manager, PPC Specialist
- Amazon Consultant, Inventory Manager, Marketing Specialist
Conclusion
The Amazon Basic Course at ITH provides essential knowledge for anyone looking to succeed in e-commerce. With practical skills and insights, students will be ready to thrive in Amazon’s competitive marketplace, whether as sellers or consultants.
